Watch of the Month – N°01

At the beginning there was the N° 01

WatchOfTheMonth_201902_No01

The first MeisterSinger watch designed by Manfred Brassler defines the basic formula of all our timepieces with features such as the two-digit hour and the pointed single-hand. But it is also about overriding principles, about simplicity, concentrating on the essentials – and about what is omitted. The art of reduction is a major theme in this Bauhaus anniversary year – reason enough for us to choose the N° 01 as our Watch of the Month.

The original MeisterSinger: Timeless design.
The original MeisterSinger: Timeless design.

Reduction to the essentials

The N° 01 impresses with its simplicity. First and foremost, because it has neither a minute nor a second hand and shows its owner the time in a way that suits their daily planning. The Swiss movement expects a daily manual winding ritual. And the design is also reduced to the essentials. The typography is deliberately functional without any serifs. With its printed numerals, the dial remains consistently two-dimensional like the base of a sundial. And it is not only sundials that serve as inspiration for the N° 01. The watch can be read as clearly as analogue scientific measuring instruments, old manometers or altimeters.

Inspired sundials and historical tower clocks: MeisterSinger N° 01.
Inspired by sundials and historical tower clocks: MeisterSinger N° 01.

Subtle ivory tone

The strong design and also the classic dial color of the watch were inspired by these unadorned devices; the light ivory tone, which has been found throughout the MeisterSinger collection ever since. It does not look like a patina, nor is it antique or retro; rather it is quite simply a pleasure to behold. The soft color is more subtle than a pure, brilliant white – and can therefore be combined perfectly with all kinds of outfits. For example, the N° 01 is the perfect accessory for classic beige chinos, which adhere to the same ideal of simplicity. It is astonishing how well the watch – with the right strap – goes with a suit, a black leather jacket or even beach shorts. Because it changes its mood, but not its character. When everything non-essential is omitted, the focus is all the more firmly on the essentials.

The two-digit hour and the pointed single-hand are reminiscent of measuring instruments or old pressure gauges.
The two-digit hour and the pointed single-hand are reminiscent of measuring instruments or old pressure gauges.

Die N° 01 is available in ivory, opalin-white and Sunburst blue.

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The N° 01 received several awards including the iF Design Award and the red dot Design Award.
The N° 01 received several awards including the iF Design Award and the red dot Design Award.